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Posted by: Vuly Play on 09/15/2016

Vuly: new name, new products

Vuly: new name, new products Vuly Trampolines is re-branding and relaunching with a new name – now the young company is called Vuly Play.

This reflects the young Brisbane company’s changing of “the brand direction from a toy company to a luxury and high value goods toy item,” says youthful chief executive and founder Joe Andon.

“We are transitioning from a trampoline company to a play company, and in a $2million campaign we have changed everything from our website, branding, packages, box sizes, computer systems and more importantly a new range of trampolines, ” Andon says.

Andon established his business at 19, after identifying a niche in the trampoline industry and was determined to make safer, high performance trampolines that were easy to assemble.

Keeping the successful Thunder name and many fun accessories, Vuly Play now has four product models across pricepoints and features, with Thunder Pro leading the charge.

Following up is the Thunder model, the new Lift Pro and the family friendly Lift.

All models have the distinctive refined leaf springs, extra strength frames and click-together assembly, gentle and tear resistant nettings and thick PVC pad protective, great warranties, very good weight guarantees and a collection of clever and fun new accessories.

Vuly Play has its trampolines distributed in many international markets, has won many awards and even scored a visit to head office and R&D facility from an impressed Prime Minister who praised Andon and his team for their innovative spirit and for being an example of outstanding Australia entrepreneurship.

• Vuly Play is looking for a Senior Account Manager to help drive this development – see the details here