Vodafone signs up to Super Rugby
It is 14 years since Vodafone played Super Rugby but now the telecommunications company has signed as the naming rights sponsor for four years.
The ARU has been without a title sponsor for the 2017 soon-to-start season after insurance company Asteron Life did not renew its contract
As part of its deal, Vodafone will also become the back-of-jersey sponsor of the national women's team, the Wallaroos.
Vodafone logo first appeared on Super Rugby jerseys in 1998.
• Pictured: Smiling faces at the ARU as Vodafone deal in announced