More mountain bikers join the clubMountain Bike Australia has seen a significant increase in membership over the past 15 months, growing more than 20 percent.
The biggest growth has been in recreational membership, up a staggering 89 percent, making up 15 percent of almost members.
Says MBTA, “This significant escalation in membership highlights the attractiveness of mountain biking to the general population, and cements its place as an active and healthy lifestyle, …and a sport.
Mountain biking’s “popularity can also be seen in the commercial sector, with major companies now using mountain biking as part of their advertising campaigns.
“MTBA recognises the need to continue to provide resources, services and programmes to support our growing membership and provide value to the grassroots and recreation levels, and general mountain biking community as much as the performance-focused end of the sport,” says a spokesman.
Schools are offering mountain bike programmes, with more to be rolled out next year and the organisation is looking to establish a programme of participation officers, whose role would be to engage directly with clubs and to build stronger links with the peak body.
MTBA continues to lobby for National Sports Organisation status from the Australian Sports Commission, to gain access to a wide range of resources and funding opportunities, seeing the need to be more than just a race-focused organisation, appealing to the broader cycling community who ride bikes for health, lifestyle and social benefits.