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Velocity Brand Management (VBM) is a multi-faceted licensing and merchandising business specialising in the creation and sale of Licensed Products. Velocity prides itself on creating and executing licensing programs that deliver a “win-win” scenario for all stakeholders and creates an environment in which licensees and other partners have maximum opportunity to succeed.
Where rights are managed in-house by VBM, the Licensing division works seamlessly with VBM Manufacturing – enabling us to bring our expertise to all stages of the licensed product cycle.
Bringing many years of experience to the table, we work with Clients to understand their brand, goals and desired outcomes. We then tailor each Licensing Program to meet all Client’s expectations through licensing rights to third parties, managing rights in-house, or a combination of the two.